The True Cost of Deliveries: Burger King
San Jose, CA
What was once thought impossible is now possible- behold the glory of the Impossible Whopper, a plant-based alternative available now at your local Burger King. Although not completely vegan as of yet (mayo has a lot of egg!), this vegetarian alternative will surely convert a lot of the fast-casual/high-dining segment back to their childhood roots.
According to Statista, Burger King’s international revenue showed a steep drop starting in 2012. Their pivot towards this plant-based high in protein alternative might contribute to their comeback.
Burger King Revenue 2004-2019 (in billions USD)
Statista 2020
Let’s take a look at what kind of hit our wallets are taking to receive this once impossible possible through a delivery cost analysis.
Logistics
I set the address for the closest Burger King available, at 1305 N Bascom Ave. This was the shortest time and distance with about a 9-10m travel time and 3.2 miles away between all a choice 19 total locations in the San Jose area.
Order & Cost from Restaurant
Impossible Whopper
5.59
#1 Direct Order- Recommended
The Burger King website offers direct delivery and was pretty simple, although ETA is the highest at 40 minutes. You can customize your veggie-based protein intake in the easily accessible menu. With free delivery for over $15 orders, the direct website had a $3.99 delivery fee and maxed out at a total of $5.99 additional costs + a default minimum of $2.00 tip.
#2 Postmates
Postmates come in second place, with no tipping required but a hike up in delivery fees and a 45-60 minute delivery time. Total additional fees of $6.96 are what I got through Postmates’ service with a hike in delivery fees, broken down into a small cart fee of $1.99 + a service of $0.98 + $3.99 in delivery fees.
#3 DoorDash
DoorDash comes in for third in our price analysis, with a $3.99 delivery fee + small order fee of $2.50 + $0.61 service fee and a delivery time at 19-29 minutes, the have a total additional cost of $7.10.
#4 GrubHub
GrubHub comes in fourth, with an underwhelming delivery time of 40-50 minutes and a item markup of $2.00 + $4.99 delivery fee + $2.00 small order fee + $0.76 service fee, adding to a total additional cost of $9.75.
#5 Uber Eats
While delivery is the fast at a whopping 20-30 minutes, Uber Eats comes in at 5th place in our price analysis. They have an initial item markup of $1.40 + $3.00 small order fee + service fee of $1.05 + delivery fee of $2.49+ minimum tip of $2.12. Adding that totals to $10.06 of additional costs without taxes.
Summary
Getting a delicious Burger King veggie choice Impossible Whopper is a super attractive alternative for your fast food munchies, but check out the options and analyze your choices before doing so.
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